In the second of these articles that focus on successful chief executives, I interviewed Jono Davies, who runs All Duct Fabrications Pty Ltd – an engineering company based in Seaford.
Over the years, he has built a company that now enjoys a very solid reputation for quality products, on-time deliveries and strong customer focus and is one of the foremost suppliers of sound booths for hearing testing in Australia.
Why was the business started in the first place?
Dad started the business over 30 years ago. He was a highly capable sheet-metal worker who specialised in duct fabrication and wanted to start his own business.
What does the business specialise in?
The business has four main pillars:
1. Hearing Test rooms and noise attenuation.
2. Gas cylinder handling products.
3. Custom turnkey products and installations.
4. General sheet-metal fabrication.
What are you most proud of?
Building off the legacy that my Dad left when he passed away in 2010 and managing the family business so that it continues to improve.
What is the secret to success?
Lead by example in all aspects – no one is bigger than the team. Work hard, play hard. The ability to take on daunting projects as this enables me to learn more.
What has been your greatest challenge in the business?
Understanding the financials and associated business mechanics such as accounting, forecasting, cost control, etc.
How did you overcome it?
I found someone that could mentor me. A quote which I believe is very true is “when the student is ready, the teacher will appear”. You have to be open to advice which enabled me to learn the basics I had been missing. I have now gone from strength to strength.
What advice would you give to a new business owner just starting out?
Ensure that you have a good backing outside of the business, i.e. family and friends that will support you no matter what. I don’t mean just financially; the family needs to be on board and supportive. Also, build a good network that understands what you are trying to achieve.
Who inspires you and why?
My Dad. He left school in Year 10 and built his business without handouts.
How do you see business changing over the coming years?
The next two years will be hard and businesses will need to go back to the basics – manage cash carefully, look after staff and have the right essential tools to get the jobs done. I don’t see that there will be massive growth but there will be opportunities for those that spend wisely.
What are your interests and hobbies?
Family, water-skiing on the Murray, having fun with family and friends on boats, cars and basically anything that has a motor! I love Collingwood Football Club.
Ian Ash is the managing director of OrgMent Business Solutions.
